View from the C-Suite: Levers of Influence

🌱 This interview with Brian Burwell, the CEO of a major management consulting firm, is one of a series that compliments Eazl’s Advanced Management Training program. For students enrolled in the course, each one of these interviews aligns with a section of your learning experience. 🌱

This is Part 3 of a 6-part series. View the rest of the series:
Part 1:  Talent Development
Part 2: Productivity, Passion, & Focus
Part 4: Interpreting World Events (Macroeconomics)

If you are interested in enrolling in the course, you can get 70% off of the retail price using this link 👉

Notes from the interview:

  • When you need to make a recommendation, your style tends to be more linear.
  • It’s really important to understand where the audience is coming from in terms of how they process information.
  • When you’re informally advocating, you should be listening a lot more than talking.
  • When you are advocating, and you’re doing the talking, you are failing.
  • The most effective negotiations and advocates of a point ask a lot of questions.
  • You’re not going to get someone to change their mind in a single conversation.


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Ludell Jones

Ludell Jones

Co-Owner & Marketing Director at Eazl
5 years of small business and entrepreneurship experience. 9 years of marketing experience. Loves community development through ethical business practices and well being/positive psychology research. Located in Chicago.
Ludell Jones