View from the C-Suite: Levers of Influence

🌱 This interview with Brian Burwell, the CEO of a major management consulting firm, is one of a series that compliments Eazl’s Advanced Management Training program. For students enrolled in the course, each one of these interviews aligns with a section of your learning experience. 🌱

This is Part 3 of a 6-part interview. View the rest of the series here:
Part 1:  Talent Development
Part 2: Productivity, Passion, & Focus

If you are interested in enrolling in the course, you can get 70% off of the retail price using this link 👉 http://bit.ly/eazlamt20


Notes from the interview:

  • When you need to make a recommendation, your style tends to be more linear.
  • It’s really important to understand where the audience is coming from in terms of how they process information.
  • When you’re informally advocating, you should be listening a lot more than talking.
  • When you are advocating, and you’re doing the talking, you are failing.
  • The most effective negotiations and advocates of a point ask a lot of questions.
  • You’re not going to get someone to change their mind in a single conversation.

 

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The Secret to Human-Centric Networking

This is an excerpt from our course, Instant Skills: Learn Personal Networking in 90 Minutes. Get a $10 coupon here.

Video summary:

  • Human beings are naturally social. Most individuals prefer to learn, organize, and interact in group settings.
  • Having fewer relationships that are well-aligned and built on trust is generally more valuable than having many low quality relationships.
  • People who have a unique network of relationships and information sources are especially valuable addition to your network.
  • When your networking activities center around something meaningful, the amount of interest that will result is likely to increase.

 

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Blockchain Democracy

 

Here are 5 innovation stories that you might have missed:

SOCIETY
Democracy.Earth, a community building tools “governance tech tools for a post nation-state world,” has released their annual report.

The community is particularly attractive to smart netizens from countries with sub-standard government institutions. The team has also just released a collaboratively-written “Social Smart Contract” whitepaper about self-governance on a planetary scale.

CRYPTOCURRENCIES
In response to government corruption, many citizens in countries like Venezuela, Russia, Zimbabwe, and Argentina are replacing bank accounts with Bitcoin wallets. Meanwhile, the central banks of many countries, including the UK, China, Greece, and Russia, are working on launching their own cryptocurrencies. Read more at here.

#NETNEUTRALITY
In response to the end of net neutrality in the United States, the city of Fort Collins, Colorado has voted to launch their own internet service provider (ISP).

Afraid of the competition from these communities, AT&T and Comcast lobbyists have successfully gotten laws passed in 20 states that limit the rights of cities to launch their own ISPs.

EDUCATION
Oracle has just opened one of the first high schools to be run by a publicly-traded corporation (that’s not an education company). The Charter Highschool is called d.tech Highschool. The School’s students are taught “Design Thinking” (similar to Stanford’s “D School”) throughout their high school experience.

STARTUPS
Online startup investing platform AngelList has launched an accelerator for entrepreneurs who are interested in becoming angel investors. The $35m fund gives founders who are new to angel investing the authority to write checks on behalf of larger investors.

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Target Market Interviewing Tips and Examples [Product Design and Development]

I feel that target market interviewing is one of the best ways that growth hackers, product developers, entrepreneurs, and investors can spend their time.

In this lecture, you’ll find some tips regarding asking questions of interviewees, receiving their feedback, how to take notes, and more.

You can also find a free target market interview script on Eazl’s free student resources page.

This lecture is part of Eazl’s Business Launch Program  and we also reference it in our Growth Hacking Masterclass. Enjoy and share!

Growth Hacking: Romina Kavčič on Usability and Conversion

🌱 This is the full, unedited interview that’s a part of Eazl’s Growth Hacking Certification Course 🌱

This interview was originally recorded in November of 2017.

Enroll in the course:
• On Udemy: http://bit.ly/2zi4NXd
• On Eazl: http://bit.ly/2yB2q2c

Connect with Romina on LinkedIn® at: https://www.linkedin.com/in/rominakav…

View from the C-Suite: Productivity, Passion, and Focus

🌱 This interview with Brian Burwell, the CEO of a major management consulting firm, is one of a series that compliments Eazl’s Advanced Management Training program.

For students enrolled in the course, each one of these interviews aligns with a section of your learning experience. 🌱

This is part two of a 6-part interview. View part one on talent development here.
Notes from the interview:
  • One way to determine your focus is your passion for that particular thing.
  • You also have to follow your brain. You have to have the skill-set to be successful in that particular field.
  • You have to find where your energy comes from.
  • It’s very frustrating to have a passion and a set of skills and apply it to business where you can’t make money.
  • Think about: Is this a business where you can make money if you are good at it?
  • Brian has seen two general approaches to productivity: the “full monty” model and the “highly discriminatory” model
  • The highly discriminatory model: “I’m only going to do things that I’m uniquely qualified to do. I’m going to avoid things that are energy zappers.”
  • When you say “no” remember: There might be other people who enjoy doing those things.
  • You have to understand your biorhythms.

If you are interested in enrolling in the course, you can get 70% off of the retail price using this link 👉 http://bit.ly/eazlamt20

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Product Launch Tips from Stella Korošec, CMO of EQUA Products

🌱 This is a full, unedited interview that’s a part of Eazl’s Growth Hacking Certification Course 🌱

Stella and her team raised half a million dollars on Kickstarter campaign to support the design and manufacturing of their unique beverage vessels.

In this interview, she talks about how passion was their main ingredient for success and how important the users on Kickstarter and Tumblr were for their fundraising.

Enroll in the course:
On Udemy
On Eazl

Connect with Stella on LinkedIn®.

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Growth Hacking with Digital Marketing (version 5.1)

This is the trailer for the 2018 update of our award winning growth hacking course. Get a $10 coupon for the course at this link: http://bit.ly/YTGH10.

The world’s BESTSELLING growth hacking course! Become a modern digital marketing leader. Over 30,000 alumni worldwide!

Grow your digital marketing results faster through the power of growth hacking! In this industry-leading course, you’ll discover the extraordinary benefits of digital metrics, including lean analytics, web traffic, digital conversion funnels, and LTV and CAC calculations. You’ll also gain access to cutting edge info about inbound marketing, email marketing, SEO, paid acquisition, public relations, viral marketing, and much more!


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Three Blockchain Companies Creating the Future of Business

Smart Contracts and “decentralized organizations” (often called “DAOs” are going to totally disrupt the way digital businesses are launched and managed in the near future.

In this Brain Boost, learn about 3 platforms that enable you to set up a decentralized organization on the blockchain in a few hours.

1: district0x (co-founders Matúš Lešťan + Joseph Urgo): Beautiful turnkey DAO platform on a mission to enable the reinvention of many of the web’s key applications in a way that eliminates rent-seeking and abusive use of your personal data. Also, see their white paper here.

2: DAOStack (founder: Matan Field): really focused on enabling decentralized organizations to operate at scale. Jeremy Epstein called DAOStack a “WordPress for DAOs” in his great piece linked at the bottom of this post. Read the DAOStack white paper here.

3. Colony (founded by Jack du Rose): very interesting feature to this platform is the integration of peer reviews by fellow collaborators as a variable in determining rewards and control of the “colony.” “Colony” is the Platform’s name for a decentralized, collaboratively-managed project. The Colony Team maintains an excellent blog at https://blog.colony.io/

I also encourage you to check out Jeremy Epstein’s excellent piece covering these and many other DAO platforms.

 

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View from the C-Suite: Brian Burwell on Talent Development

🌱 This interview with Brian Burwell, the CEO of a major management consulting firm, is one of a series that compliments Eazl’s Advanced Management Training program. For students enrolled in the course, each one of these interviews aligns with a section of your learning experience. 🌱

This is part one of a 6-part interview. Look for the additional footage over the next several weeks. Subscribe to get notified.

If you are interested in enrolling in the course, you can get 70% off of the retail price using this link 👉 http://bit.ly/eazlamt20

Key takeaways:

  • It’s equally important to develop employees’ talents as it is to find talented people.
  • The #1 quality a CEO needs to be successful is determination. If you don’t have that, you are going to fold.
  • Mindset is just as important as intellectual capability.
  • Find talent that has enough of a skill-set for you to work with.
  • You create safe spaces by the capabilities you help people develop and the situations you put them in.
  • As a leader, it’s part of your job to help people become fully developed human beings.

 

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